Wish Atlanta and Nike teamed up to deliver an unforgettable experience that brought the city together for an epic celebration of community, culture, and style—Yachty Day! This highly anticipated event was more than just a gathering; it was a statement of unity, positivity, and giving back. From heartwarming donations to an all-star lineup of performances and interactive activities, the day was a true reflection of the spirit that defines Atlanta.
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The festivities kicked off at Chris 180, where Lil Yachty and the Concrete Boys made a special appearance, gifting over 100 pairs of the classic all white Air Force 1s to the youth. This generous act spread love and positivity, leaving a lasting impact on the local community.
The celebration then moved to the iconic Wish backyard, where the energy was unmatched. Guests enjoyed live DJ sets by Player 99, setting the tone for the day, followed by a surprise set from Boat himself, turning up the party even more.
The fun didn’t stop there—attendees engaged in a variety of games and activities, including a mini basketball hoop challenge and an epic video game tournament, where fans had the rare chance to play against Yachty.
We also had a custom tee booth, where customers could personalize their Nike x Concrete Boys tees and take them home for free with the purchase of a pair of Yatchy Air Force 1s.
The city came together in full force, creating an incredible atmosphere for a day filled with good vibes, amazing music, and unforgettable moments. Yachty Day was a massive success, and we couldn’t be more grateful for the community’s incredible support and energy!
